Yes, creativity can lead to a surplus of original ideas. But when it comes time to sell those concepts internally, and then later take those ideas to market, creativity is not enough. More important is conviction. “Will you wilt under criticism, or will you follow your convictions?” Amazon founder Jeff Bezos via frog: Why [...]

[Creativity is] the desire to push it, to put fear and apprehension to one side and take the time and effort to really explore. To try everything, sometimes the best things happen out of a happy mistake. There is also an intuition, trusting your eye or gut, if it works, don’t question it, if it [...]